WHAT WE DO
PR Strategy
Strategy is our thing!
Receive insight into the next best steps for your Brand’s visibility including: What you should say, Who you should work with, What you should pursue and more! Our strategy services will identify your Brand messaging and market positioning, alongside measurable milestones that will clarify your Brand vision and position you for the next steps on your PR journey. Schedule an inquiry to learn more.
Strategy Services:
Brand Story & Brand Message Strategy
Brand Launch Strategy
Media Launch Strategy
Brand Partnership Strategy
Launch Event Strategy (For brand events post launch, refer to our Event Relations service below)
Please note that all services listed need not apply to your brand. Specific services can be selected using our inquiry form
Event Relations
Who should be there?!
Looking to strategize on your next great event? We know the guests, media and partners to consider. Schedule a consultation to learn more about our Event Relations services which focus on the who and why behind your brand, and what could make for an impactful event.
Event Services
Event Strategy & Direction
VIP Guest List Management & Experience
Event Media Coverage at Event
Event Partnerships: Activation & Gifting
Speaking & Mentorship
We love to teach!
Contact our Lead Strategist Sofia, to speak at your event, or connect with us on your journey towards a fulfilling career in PR/Comms.
Frequently Asked Questions
What is Public Relations (PR?)
PR is earned visibility that accelerates opportunities for your brand. This can take place in the form of Brand Partnerships, Media Coverage, Events and more (as long as it’s earned!)
“Is PR still relevant? Do I need that and social media marketing?"
Spoiler alert: In PR there are no guarantees. The truth is, PR is as valuable to your brand as your desire to become and remain relevant. The results aren’t linear like investing in an Ad, but the audience and community you build have the potential to establish your longevity over time. Combining social media with PR solidifies your brand in the present and the future on your own terms!
+ Did you know that accredited media coverage is needed to earn a Blue check on Instagram?
“What is the difference between PR Strategy & PR Pitching?”
PR Strategy is the purposeful planning of your Brand values, messaging, and positioning to attract and engage your ideal audience. PR Pitching implements this strategy through various channels such as Brand Partnerships, Media and Events, all working together to grow and sustain the visibility of your brand among its target audience. SMTPR currently offers strategy services only, but we are happy to connect you with an agency that can pitch on your behalf.